Sheffield Addictions
Research Group
Public health and health economic research on alcohol, tobacco, gambling and addiction.
The Sheffield Addictions Research Group (SARG) is based in the Sheffield Centre for Health and Related Research at the University of Sheffield. Our innovative research, spanning from modelling the effects of policy interventions to understanding complex human behaviour, has directly shaped legislation and public health strategies in the UK and internationally.
Research areas

Alcohol
We are an international centre of excellence for public health research on alcohol. Since 2008 our alcohol research has played a key role in current policy and public debate.

Tobacco
We are continually expanding our portfolio of tobacco research, with a commitment to conducting policy-relevant research that can inform evidence-based interventions.

Gambling
We are actively engaged in emerging areas of gambling research, seeking to understand and address the complex issues surrounding addiction and public health.
Featured projects
Latest news
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New SARG report details alcohol-related health and financial burden in Northern Ireland
The Sheffield Addictions Research Group (SARG) has published new analysis estimating the substantial health and financial toll of alcohol consumption in Northern Ireland, using the most recent available post-pandemic data.
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New report reveals further growth and key trends in alcohol-free and low-alcohol drinks market
A second Monitoring Report from the Sheffield Addictions Research Group has been published, revealing further growth in the alcohol-free and low-alcohol (no/lo) drinks market and offering new insights into consumer behaviour and pricing.
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SARG researchers to present at European nicotine and tobacco conference
Two researchers from the Sheffield Addictions Research Group (SARG), Esther Moore and Professor Hazel Squires, will present their latest findings at the annual conference of the European Chapter of the Society for Research on Nicotine and Tobacco (SRNT-E).
New on the blog
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The rise of no/lo: How the alcohol-free and low-alcohol market has developed in Great Britain
In this guest post, Dr Nathan Critchlow from the University of Stirling provides an overview of a paper published recently in the journal Drug and Alcohol Review. The study explores how commercial, governmental, and third-sector activities have shaped the rapid growth of the alcohol-free and low-alcohol market in Great Britain.